Social Media Specialist

Schell Games
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August 31, 2023
Full Time
Pittsburgh, PA

Do you like to work on innovative projects in a motivating, friendly atmosphere? Would you agree that games can engage and inspire?

If you answered "YES!" to both questions, you might be a fit for our studio!  



Schell Games is looking for a highly-motivated and skilled Social Media Specialist to ideate, create, and manage community campaigns that will attract new players to our original games and keep existing ones engaged across multiple platforms.

This imaginative and design-savvy individual possesses outstanding communication and organizational skills. They will be friendly, curious, inclusive, flexible, and enjoy working in a team environment. The candidate will have a passion for games and/or popular entertainment IP and understand the complexities and nuances of various social communities.

The candidate should be able to act as the community voice of each of our games, with the goal of building lasting, vibrant online communities that are engaged and responsive. This position will report to the Senior Product Marketing Manager and will work in tandem with one additional product marketing teammate.



  • Conceive, develop, and implement campaigns that align with overall strategic product marketing efforts that build and nurture online communities
  • Plan and implement promotions, events, competitions, and other programs to grow the communities and boost brand engagement and awareness
  • Manage multiple game-related social media channels including Discord, Twitter, Facebook, etc, each with its own unique voice and brand guidelines
  • Develop image and video assets to support social campaigns
  • Serve as the voice of our online gaming communities, bringing community concerns, needs, and desires to the wider Schell Games product and marketing team for insight
  • Moderate online/offline conversations with the community
  • Coordinate with Marketing, Product, and Development Teams to ensure brand consistency
  • Communicate important messages to the community through social media and long-form mediums (blog posts, forums, newsletters)
  • Manage and lead small teams of volunteer community moderators across various time zones on Discord (multiple servers)
  • Use platform-specific measurement tools to create reports on the success of campaigns, while continually finding ways to improve on those metrics through testing and new initiatives



  • At least three (3) years of experience working with an online community or managing social media platforms or communities for brands
  • Must be located in the Pittsburgh area for the role: local hybrid schedule option available.
  • Strong interpersonal skills with the ability to interact inclusively as part of a team and to contribute to increasing productivity goals and efficiencies
  • Attention to detail and ability to time manage independently across multiple campaigns
  • Strong communication, copywriting, and organizational skills
  • Advanced experience using Adobe Creative Suite and Canva to create images and video
  • Excellent understanding of popular social networks and their current. best practices, including Discord, reddit, Facebook, Twitter, YouTube, Twitch, TikTok, and Instagram
  • Experience using digital marketing scheduling tools like Sendible and Hootsuite
  • Strong work ethic, driven, and proactive with a can-do attitude
  • Passion for games of all kinds
  • US work authorization required



  • Associate’s Degree, Bachelor's Degree, or equivalent education is strongly preferred
  • Experience using project management tools such as, Trello, and Jira
  • Game and/or Entertainment industry experience is welcome
  • Familiarity with current game industry trends and communities
  • eSports and partnerships knowledge is a bonus



Our studio is committed to providing an equitable and inclusive work environment that ensures that all applicants and team members are treated with dignity and respect. We will not tolerate any type of discrimination or harassment directed at any applicant or employee because of their sex, gender, gender identity, race, color, religion, age, disability, ethnicity, national origin, ancestry, sexual orientation, veteran, family or parental status or any other protected group characteristic.  This equal opportunity and nondiscrimination policy applies to all aspects of employment including recruitment, hiring, promotions, discipline, terminations, wage and salary administration, benefits, and training.

Prohibiting discrimination and harassment is only one part of the equation. “Diversity makes us strong” is more than just something we say.  We value diversity in all forms because it is essential to our success, and we want every member of our team to feel their best creative self. Our development environment and social culture are based on welcoming, respecting, and celebrating differences among our team members and our players. We rely on each person to add their own unique skills and perspective to our culture. Every member of our team is responsible for making the studio as inclusive and equitable as possible.


Candidate selected for this position will be subject to standard employment verification and criminal background check upon offer of contingent employment.

Schell Games

Schell Games is a highly talented group of artists, programmers, producers, and game designers led by game industry veteran Jesse Schell. We're the largest full-service education and entertainment game development company in the United States. Since 2002, we've worked with world-class clients and partners to create interactive experiences that engage and inspire players of all ages across all platforms. Presently, we are focused on virtual reality, augmented reality, location-based experiences, and social games.


People First

Above all else at Schell Games, we value and prioritize our people. Each person makes up a part of the vibrant culture at Schell Games and each new hire is an addition to that culture. We’re always looking for curious, creative, and kind individuals who want to grow with the studio! Our goal with benefits and total compensation is to remove obstacles so you can be your best creative self. We’ve highlighted a few of our unique, industry-leading benefits below:

  • Physical Health. We value your health and have made it a priority to provide you and your family with medical, dental, and vision coverage that is affordable, accessible, and effective, starting on your first day.

  • Emotional Health. Your well being extends beyond the physical. Not only do we provide generous vacation time, but we have multiple Employee Assistance Programs, a supportive management structure, and an anonymous feedback system that is answered directly by our CEO, Jesse Schell.

  • Financial Security. Besides having a sustainably-sized workforce that has never had a layoff, we have a 401(k) program with low fee funds, a company match, and education opportunities to help you reach your retirement goals.

  • Professional Development. We have a clear title structure that breaks down the attributes and qualities needed for advancement. We have semi-annual feedback sessions so you know how you are doing, and provide funds and additional leave so you can attend classes or conferences to aid your professional growth.

  • Social Connectedness. We are committed to the city of Pittsburgh. We are constantly looking for ways to give back to our community and provide you with opportunities for further engagement.

In addition, we offer:

  • Family-Friendly Benefits. Parental leave for new parents, a health insurance plan that covers IVF, an adoption benefit, and Paid Family Care Leave.

  • Jam Week. One week a year we suspend all projects and have a Game Jam with copious amounts of food and snacks.

  • Work-Life Balance. Seriously, if you’re crunching, we’re doing something wrong.


Welcome To Pittsburgh

Whether you’re big on culture, arts, and inner-city living, or having both land in the suburbs and a reasonable commute, we like to think Pittsburgh has something for everyone. The city itself is made up of over 90 unique neighborhoods, all within a 10-mile radius of the office, and each with its own personality. We’re proud to be a part of the thriving tech industry while enjoying the region’s low cost of living. Over half of our team members own homes, both in the city and surrounding areas.

Featured Game

I Expect You To Die 3, the next installment in the award-winning virtual reality franchise, takes you on another riveting ride through the treacherous world of espionage. In this game, experience brand-new locales, the latest spy technology, an amazing array of disguises, and the most cunning villain to date...Dr. Roxana Prism. And of course, you've probably guessed (since you’re so clever), there will be more ways to die!

The award-winning party game Among Us is now available in VR. Innersloth, Schell Games, and Robot Teddy partnered to move Among Us from a 2D to a first-person, 3D experience that retains the core mechanics fans love.

Silent Slayer: Vault of the Vampire is a single-player jump-scare VR horror game in which players slay powerful vampires by carefully cracking open their coffins and disarming their traps with the guidance of an ancient, mystical book. 

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