Marketing Director

Kluge Interactive
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Posted
July 8, 2025
Full Time
Anywhere
Remote

Kluge Interactive is an immersive game studio building the future of human connection through immersive and enhanced experiences. We are best known for Synth Riders, one of the most popular VR rhythm games.

We’re currently working on several new VR titles and developing games for a UGC social platform, collaborating with some of the world’s most influential VR, music, and technology companies.

We’re looking for a dynamic and experienced Gaming Marketer, passionate about the future of Gaming as focused on creator-led platforms, immersive experiences and engaged player communities.

 

The Team

We're a passionate team of highly knowledgeable and enthusiastic people, diverse creative individuals from all over the world with distinct cultures, backgrounds, and skill sets. We're constantly striving for ultimate quality - both in our games and our company culture and values. Our studio's most cherished asset is our people; our job is to give you the creative freedom, tools, and support to become the best version of yourself!

You’ll work closely with creative, business and publishing leadership and cross-functional teams, including marketers, content creators, engineers, artists, designers, and writers.

 

Minimum Requirements

  • 5 yrs.+ Marketing experience in Gaming, preferably in VR (Quest, SteamVR) and Console (Nintendo/PlayStation)
  • Proven track record in releasing games, managing GTM campaigns
  • Passionate about Social Media platforms and Creators-led ecosystem applied to Gaming (TikTok, YouTube, Instagram)
  • Excellent communication and collaboration skills in English (written and verbal)
  • Comfortable working in a remote-first environment with distributed cross-functional teams

 

Desired Requirements

  • Ideally, experience in Marketing Free-to-Play and Live Services games, in either Mobile or UGC (Roblox, UEFN, RecRoom) Platforms
  • Passionate about technology and its application in Gaming: specifically enthusiastic about VR/AR and Creator-led platforms
  • Understand and know how to maximise game growth by leveraging analytics and off-platform marketing
  • Familiar with Project Management tools (Asana), and Digital platform Dashboards
  • Comfortable working in an indie/start-up environment, and quick to make decisions in a fast-paced environment, with multiple initiatives at any time

 

Responsibilities

  • Lead the Marketing and Publishing strategy and growth of Synth Riders, our flagship title, across new platforms, and increasingly towards Live Services
  • Set GTM plans and lead marketing efforts of our upcoming game titles and releases, across VR/AR, Console and UGC Platforms
  • Lead Product Marketing strategy and plans, including digital store product management, promotional efforts, and off-platform campaigns
  • Brief and support the execution of Social Media campaigns, Creators-led video content, Paid Media, Community engagement, and PR outreach
  • Own and drive GTM campaign management, milestones, through project management tools, and cross-functional team management
  • Analyze Marketing and in-game data to set the Growth strategy
  • Communicate clearly with internal product/development teams and external partners/stakeholders
  • Support the team in delivering high-quality work on time and within scope

 

Benefits

  • Salary based on experience (full-time contract)
  • Fully remote with flexible working hours
  • Office equipment and L&D budgets per year
  • A collaborative, supportive team that values your voice and creativity

 

We are an independent studio passionate about making quality games and invested in paving the way for the future of XR. You'll work in a creative and positive working environment with a diverse team of highly experienced and enthusiastic people. Your voice will be valued within the team! A good idea can come from anyone. 

If you share these passions and believe you have the qualifications to do this job, even if not everything fits, please contact us!

About 
Kluge Interactive

Founded in 2008, Kluge is a VR/AR first creative technology studio developing its own portfolio of VR games as well as helping forward-thinking brands and companies build immersive VR/AR products and experiences.

Based in LA, Kluge has a growing team of globally distributed technology creatives, who are all working closely together to forge the future of VR and AR.

Founded on the principles of collaboration, scrappiness and creativity, Kluge is quick to recognize a compelling idea, whether it comes from one of our team members or our supportive community.

If you are looking to flex your creative muscles and want to join a company where you are given the freedom to make a difference, you will find a welcome home at Kluge.


What it’s like to work with Kluge

  • You have a lot of freedom to work where and when you want. We are 100% remote, and fully decentralized, with team members across both coasts of the USA, as well as in different parts of Europe, Latin America and Australia
  • You have a lot of flexibility to take the time off you need when you need it the most
  • You’ll work with a very collaborative team, made up of artists, developers, and producers, working together with input from other disciplines and departments
  • You have the ear and direct access to the founding team who is open to feedback and looking for you to continuously improve and grow along with Kluge
Featured Game
s

From the makers of Synth Riders comes a groundbreaking arcade-style fighting game reimagined for VR. Set in an expansive sci-fi universe, Final Fury thrusts players into an epic fighting tournament where the galaxy’s most formidable warriors vie for total supremacy.

Prepare to get your heart racing and your muscles burning! Use intuitive real-world gestures to throw ranged punches, activate special moves, and perform devastating combos. It’s simple to start, yet deep enough to satisfy even the most seasoned fighting game veterans.

Let the music move you as you catch notes, ride the rails, and dodge obstacles! Synth Riders is a freestyle interactive VR rhythm game enjoyed by thousands of fans across the globe. Currently available on the Oculus store, Steam store, and PlayStation, Synth Riders has 56 OST songs, a DLC track list that includes artists such as Muse, The Offspring and Caravan Palace. Synth Riders also offers a wide selection of game modifiers, a global leader board and multiplayer rooms that allow you to play and compete with fans from around the world.

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