Meeple Corp seeks an experienced Marketing Manager to join our team and help bring popular, best-selling tabletop games to digital platforms. You will be an invaluable part of the team that collaborates closely, and as an early employee, you will enjoy extensive autonomy and responsibility in shaping our future marketing direction. Our small team values flexibility, shared responsibilities, and a passion for delivering high-quality work.
As Marketing Manager, you will be responsible for steering the complete marketing function, developing our go-to-market activities, and running our campaigns. This is an opportunity to make the most of your experience and entrepreneurship to establish and grow marketing organically through socials, PR, and partnerships. We're looking for a strategic thinker equally comfortable rolling up their sleeves – someone who can envision the big picture while mastering the day-to-day details. If you're energised by our mission and ready to bring your marketing expertise, boundless creativity, and innovative ideas to life, we want to hear from you!
Key responsibilities:
- Managing the go-to-market for each of our games and ensuring successful execution.
- Own the marketing budget to coordinate & execute marketing activities and campaigns.
- Develop and implement a long-term Discord community strategy while collaborating with team members to manage engagement and foster community growth.
- Analyse trends in relevant markets, perform competitor analysis, and ensure we are chasing the right opportunities.
- Involvement in budget management / reporting for titles.
- Coordinate PR and influencer efforts, including media and content creator relations in the digital and physical board game space.
- Briefing and directing creative assets to capture the essence of the games effectively.
- Your primary platform focus is Steam, with mobile and console platforms as secondary.
- Proven expertise across various marketing channels – from creator management, social media (paid and organic), to email marketing, ASO, push notifications, etc
Requirements:
- A successful track record of driving product marketing or community-driven marketing initiatives within a game studio, ideally with experience in PC marketing.
- Created community-driven initiatives through Discord or community-based forums.
- Demonstrated ability to deliver successful marketing campaigns that achieve both user acquisition and revenue objectives.
- Strong track record of transforming complex data into clear insights that drive meaningful product enhancements and business decisions.
- A clear understanding of how to transform ideas from concept to execution with a hands-on approach.
- Strong organisational skills with the ability to manage time and priorities effectively.
- A passion for board games, physical or digital!
What’s on offer:
- Competitive salary based on experience.
- Company equity is available depending on skill and experience.
- Opportunity to work on high-profile board game IP.
- Flexible Working: Choose from remote, hybrid, or office-based options at our Bath studio.
- Team Building: Weekly board game evenings, socials, and conference attendance.
- Pension plan.
- 22 days of holidays, bank holidays, and an additional 3 days over Christmas and New Year's due to office closure.
Company Values:
- Open and honest dialogue is the foundation of our culture.
- We encourage bold ideas and are unafraid to disrupt traditional digital board game paradigms.
- We share both successes and challenges, ensuring everyone is informed and involved.
- Feedback is given and received constructively, driving continuous improvement.
- Trusting our team members to manage their work independently. Flexible working arrangements that prioritise results over rigid schedules.
- Build for the long term, not just short-term gains. We aim to create lasting value for our team, partners, customers, and community.
- We believe in shared responsibility and collective success. A large share of the company's equity is reserved for an employee option pool for those who align with our values and get stuck in.
We're all creators of games and culture. We value those who embrace learning through trial and error and find joy in the process. Your readiness to experiment, grow, and stay positive is vital to our collective success.
As an equal opportunity employer, we value diversity and welcome applications from all qualified individuals, regardless of race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
Visa sponsorship is not available at this time. Applicants must be eligible to work in their current country of residence.
Meeple Corp is dedicated to transforming the magic of board games into exceptional digital experiences. We strive to capture the essence of each game while introducing fresh ways to enjoy them.
Kingdomino is a quick, tile-placement game where you build your kingdom by connecting different terrains. As a ruler, you’ll strategically draft domino tiles to form a 5×5 grid, aiming to create the most valuable lands by linking terrains and maximising points with crowns. Easy to learn and perfect for all ages, Kingdomino offers a fun blend of strategy and accessibility for players looking to build the ultimate kingdom!