Brand Manager

Raw Fury
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November 13, 2023
Full Time
Stockholm, SE


We're looking for a person to be the next Brand Manager to join our awesome marketing team. Our brand managers are at the heart of our marketing campaigns for the awesome games we publish.

This role is at the heart of our marketing campaigns for the games we publish. It’s supported by a host of incredibly talented disciplines, including Community, Video, Graphics and PR. As part of the role, you will be expected to work closely with the developers of the games we publish to ensure that you create bespoke boutique-style marketing campaigns on a global level that fit the needs of each game. You will also be expected to work well as part of a team; collaboration is one of the core components that our campaigns are built around and, indeed, Raw Fury as a whole.


Brand Manager Responsibilities:

Game Marketing 

  • Develop the brand marketing strategy, including tone of voice and key brand pillars, while gaining alignment with all stakeholders.
  • Oversee the development of each title’s brand identity and key materials (assets such as trailers etc.), working with our internal creatives and/or external agencies to ensure consistency across the campaign.
  • Create and manage timelines for campaigns and align with stakeholders.
  • Co-create and execute marketing activities, and campaign beats with PR, Community and Performance while ensuring that the campaign is delivered on time and to budget.  
  • Take ownership and management of the overall marketing budget for the games you support 


Company Marketing 

  • Support with planning and execution of company brand activities and initiatives.
  • Be a brand ambassador for Raw Fury and a light that helps keep wider company materials consistent. 


Need to have skills: 

  • Project management: the ability to multitask across games and be able to prioritise workload and manage time and tasks according to mapped out key objectives.
  • Experience working on video game marketing campaigns. We expect you to have been in this role for 5+ years. 


Nice to have skills:

  • Experience of working with analytics
  • A broad understanding of the production process of the publishing of a game 


Who we are:

We, the Furies, have run both small and large development studios; we’ve produced games, promoted them, and written about them. We’ve designed them, distributed them, and delivered them into the hands of fans. We are a mixed team of veterans and new talent. We have enjoyed success and survived through challenges. And now, we follow our passion for helping the next generation of developer magicians. To help them find success, be happy, and stay independent.


The games:

We publish an eclectic portfolio of games ranging from first-person narrative adventures, strategy and management, platformers, roguelikes, toy-like games filled with charm and art house experiences. We dabble in a bit of everything across PC, Console, mobile and VR, and we are all the better for it.

Your mission, if you choose to accept it, is to help these wonderful games find a place in the world by ethically marketing the heck out of them.

Ready to join us? Hit the button below:

Raw Fury

We’re Raw Fury, an unusual indie game publisher with heavy focus on individual autonomy and with an insatiable desire to sign magical experiences that move us. We’re just people. Just people with an abnormal interest in games. Okay, it goes beyond that. All of us believe that games matter. They are the marriage of art and craft. They can elevate, change, entertain, surprise, and move people. They’re the modern vessels for our stories – our imagination. They facilitate communication and communion.

What benefits do you offer?

  • Flexible hours
  • Remote friendly since 2015
  • 30 PTO days + national holidays
  • Gym reimbursement

The Tenets of Fury

Principles We Work by:

  • Treat People like People. Transparency, mutual respect, and trust are the basis of making this work.
  • For Happiness, over Profit. We work with people we like, focus on happiness, and believe money comes as a derivative of people feeling happy and motivated to do their best work.
  • Games are Art. They can touch people. To change minds and hearts. They can transmute an idea into something new.
Featured Game

Embark on a unique and unforgettable journey and guide Sable (Shedworks) through her Gliding; a rite of passage that will take her across vast deserts and mesmerizing landscapes, capped by the remains of spaceships and ancient wonders.

Townscaper (Oskar Stålberg) is an indie city builder video game. Build quaint island towns with curvy streets. Build small hamlets, soaring cathedrals, canal networks, or sky cities on stilts. Block by block.

Call of the Sea (Out of the Blue Games) is an otherworldly tale of mystery and love set in the 1930s South Pacific. Explore a lush island paradise, solve puzzles and unlock secrets in the hunt for your husband’s missing expedition.

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